Principal Biography

Principal Biography

Richard E. Hertzberg, CFP®, WMS, CLTC, CMFC®

Owner and General Manager

Richard E. Hertzberg, CFP®, is the owner and general manager of Ames Financial Services.

Early in his career, Rich derived a deep sense of satisfaction from helping others. This, combined with an interest in mutual funds and investing, started him on his path to the financial industry. Rich moved up the financial ranks quickly, expanding his education and experience while working for companies such as BankBoston and Quick & Reilly. During this period, he earned his FINRA Series 6 and 63 securities registrations, passed his FINRA Series 7 and 65 exams, and attained his health and life insurance licenses for Massachusetts and his Chartered Mutual Fund Counselor® designation through the College of Financial Planning.

While employed at Commonwealth Financial Network® as an Investment Adviser Representative, Rich attained the Wealth Management Specialist designation and earned his FINRA Series 24 securities registration.  Rich reached a milestone in his career by completing the rigorous requirements to attain his CERTIFIED FINANCIAL PLANNER™ practitioner certification through Boston University.

A turning point for Rich and his career came when he met Raymond G. Ames of Ames Financial Services. Rich and Ray felt that their individual experiences, business knowledge, and education complemented each other. They decided to ultimately partner at Ames Financial Services, where they worked together for several years before Rich became the owner in 2008.

Currently, Rich is an active member of the Financial Planning Association and the Financial Services Institute. He lives in Franklin with his wife and dog, where he enjoys spending time with family and friends.  They enjoy golfing, fishing and walking on the beach with Franklin.